
Know exactly where your product stands — before you meet a buyer.
A structured, independent assessment that tells you what to adapt, what to keep, and what to invest in before entering the German, Austrian and Swiss retail market.
Two questions we like to explore together.
Our assessment is designed for manufacturers who are ready to approach the DACH market on a professional footing. Before we begin, we take a moment together to align on two important points — a simple way for us both to ensure the partnership starts on solid ground.
Would you like to explore entering the DACH market professionally, together with us as your independent advisor for international manufacturers?
Are you comfortable committing to the monthly DACH market-entry service fee as part of our collaboration?
Once we are aligned on both, we move forward together into our five-pillar assessment.
Five pillars of DACH retail readiness.
Every assessment follows the same rigorous framework — the categories differ, the discipline does not.
Partnership Commitment
Before we begin, every manufacturer confirms readiness to engage an independent DACH advisor and to invest in the monthly market-entry service fee — the foundation of a serious, accountable programme.
Product & Packaging
Format, language, mandatory declarations, sustainability claims, and shelf-ready presentation reviewed against DACH retailer specifications.
Regulatory Compliance
EU food law, LMIV/FIC labelling, allergen management, non-food and cosmetics requirements, GS1 and GTIN readiness.
Pricing & Margin Model
Cost-to-shelf modelling with realistic retailer margins, promotional expectations and category price benchmarks.
Competitive Positioning
Category mapping, key competitors, private label pressure and a defensible USP for the DACH shopper.
A clear, actionable readiness report.
No slideware. A working document your team can execute against — and share confidently with retail buyers.
- Written Market Readiness Report
- Packaging & compliance gap list
- Retailer-facing pricing model
- Category & competitor overview
- Prioritised action plan
- Go / no-go recommendation
A short, focused engagement.
- 01Discovery call
We understand your product, ambitions and current DACH exposure.
- 02Document & sample review
We review packaging, specifications, compliance and pricing.
- 03Market benchmarking
We benchmark against category leaders and private label.
- 04Readiness report & workshop
We deliver findings, priorities and a clear next step.
Start with a Market Readiness Assessment.
A focused engagement that saves months of rework and gives you a credible foundation for every buyer conversation.
